Beyoncé, Jay-Z and Blue Ivy, stars of the new Tiffany & Co campaign.
Entitled "Date Night", the new campaign from the American jeweler features Beyoncé, Jay-Z and their daughter Blue Ivy in a video inspired by a scene from "Breakfast at Tiffany's". Presentation.
On August 23, the "About Love" advertising campaign by the jewelry house Tiffany & Co. ignited social networks. The reason ? The choice of muses, who are none other than Beyoncé and Jay-Z. Posing in front of a canvas by Jean-Michal Basquiat, the singer appeared dressed in a black sheath dress and the most famous yellow diamond in the world, the Tiffany Diamond. In front of her, her husband presented a chic and relaxed look in an impeccable tuxedo. The photo will be liked more than 3 million times on Queen B's Instagram account and 150,000 times on the American jeweler's page. A choice of muses widely applauded by critics, the superstar couple embodying the fight against racial and social discrimination.
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"Date Night", the short film inspired by "Breakfast at Tiffany's"
This Tuesday, October 19, the luxury label reiterates by unveiling “Date Night”. Directed by Dikayl Rimmasch and Derek Milton, the short film is inspired by an iconic scene from "Breakfast at Tiffany's," featuring Beyoncé driving through Manhattan in the backseat of a Rolls Royce. She is quickly joined by her husband, with whom she admires the New York buildings, shares a pizza and opens a bottle of champagne to celebrate their love. The couple is joined by their daughter Blue Ivy, for a skilfully orchestrated cameo.
During their evening, they wear an impressive assortment of Tiffany's & Co. designer jewelry. Jay-Z wears the legendary "Bird on a Rock" brooch, which is none other than one of the house's most iconic designs. The coin features a bird, in platinum and 18k gold, perched on a morganite gemstone weighing over 44 carats. As for Beyoncé, she looks more resplendent than ever in an Ailsa diamond ring over 10 carats, as well as a pair of Ribbon Fan diamond earrings. A new brilliance made in Carter.
